Imaginasium are the smart marketing agency for manufacturers, based in Green Bay. For more than 30 years, they have been helping their clients attract and retain talent, nurture company culture, grow sales, and create authentic brand experiences.
Rough Works built the clients HubSpot website from concept to reality. The designs had been provided by the creative team and they needed someone to deliver the UI, UX and custom development for the site. The project also included animations and other creative elements.
HubSpot was used as a CRM with HubDB to build their website directly on the platform.
After Effects was used to render all the animations you see on the site, some are previewed below.
Illustrator was used to prepare the illustrations for animation and coloring for the brand, these designs where provided by the designer at Imaginasium.
Sketch was used as the design file for all development and approval before development. Designs were completed by the designer at Imaginasium and we worked together to come up with a design that matched the user experience needed.
Media Encoder was used to optimize render of these animations for web so that the files were not slowing down the site.
Imaginasium Challenge & Results
The Imaginasium website was delivered on budget and deadline.
Initial project success has resulted in 3 additional development phases.
Looking for similar projects for web development? Check out Mustang Marketing or G6 Materials
Looking for similar projects for Animation and video? Check out DecisionBrain